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Case study

Vertical Lift Services Website Development

Client:
Vertical Lift Services
Industry:
Manufacturing
Duration:
4 Months

The mission

A clearer website for a 24/7 lift company.

Vertical Lift Services is a St Helens lift company that installs, maintains, repairs, refurbishes and inspects lifts, with engineers on call 24/7 and over 75 years of combined experience.

The problem

Lift work is technical, and the people searching for it often need an answer quickly: a building manager with a broken lift, or a business planning a new installation. Vertical Lift Services needed a website that explained each service clearly, covered the places and buildings they work in, and made it easy to call or ask for a quote.

The solution

Sood designed and built a new website around how people look for lift services:

  • A page for every service - repairs, installation, maintenance, refurbishment and inspection, each with a clear route to book.
  • Pages for the places they work - nine location pages across the North West and Yorkshire, from St Helens and Liverpool to Leeds and Bradford.
  • Pages for every type of building - seven sector pages, from hospitals and schools to offices, warehouses and apartment blocks, plus a guide to six types of lift.
  • Always a call away - the phone number, a quote button and a Select Your Service menu sit at the top of every page, on desktop and mobile.
The Vertical Lift Services website on a laptop
The Vertical Lift Services logo on green
  • 5

    Lift services

    Each with its own page and a clear route to book.

  • 9

    Location pages

    Covering the North West and Yorkshire.

  • 7

    Sector pages

    From hospitals and schools to warehouses.

  • 24/7

    On call

    Their number and quote button on every page.

The results

Vertical Lift Services now has a website that explains what they do in plain terms, reaches the areas and buildings they work in, and puts a call or a quote one tap away, on any device.

Three phones showing the Lift Repairs, home and Contact Us pages
Three Vertical Lift Services social posts
"Reliable lift installations" and "Reliable lift servicing" in green, animated
The Vertical Lift Services About Us page on a desktop monitor

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